Brand Designer
+ About Me
Hello! I'm Jackie, a Los Angeles-based graphic designer with over 10 years of experience across fashion and beauty with an emphasis on e-commerce design and print design.
Outside of work, I enjoy spending time with my dog, Duke, and experimenting with new recipes. A fun fact about me is that many people have told me I would excel as a teacher. Before pursuing my education and career in design, I considered obtaining a degree in early childhood development to become an elementary school teacher. I attribute many of these qualities to my mom.
+ Experience
JAANUU
Sep 2024 - Present
In my role at JAANUU, I help bring seasonal launches and marketing campaigns to life across a variety of channels, including email, homepage, website placements, paid media, and social. Working closely with the VP of Creative, I'm involved in the creative execution of campaigns from start to finish, helping ensure a cohesive experience across all customer-facing touchpoints.
I regularly attend editorial photoshoots to support the creative team and capture behind-the-scenes content for social media and other marketing needs. After each shoot, I make image selects for retouching and build out campaign assets across channels, helping carry the creative vision through launch.
In addition to campaign work, I design creative for brand activations and events, including print collateral, branded merchandise, and other experiential touchpoints. I help bring these initiatives to life by managing creative deliverables and timelines, ensuring projects stay on track and align with the overall brand experience.
FRAME
Jul 2020 - Sep 2024
In my role at FRAME, I collaborate across departments to provide graphic design support for various needs, including OOH artwork, packaging, brand materials, and retail requirements. I work closely with the e-commerce team to conceptualize daily email designs, homepage layouts, and seasonal catalogs, while also contributing to launch plans for major marketing events. Additionally, I manage content across channels and lead the creation of engaging IG stories, as well as developing sale creatives for e-commerce, email, website, and paid social media.
PERSONA COSMETICS
Apr 2017 - May 2020
In this role, I designed outer packaging and print promotional items for product launches, strategized and executed email campaigns, provided graphics for in-store displays, edited video content, created animated social media content, supported marketing strategies, designed social media ads, retouched photos, and developed front-end web pages with animations.